Google snippet preview and title checker

What the preview shows

Google shows each result as a title link, your site's name and address, and a snippet of text. It writes the title link mostly from your page's <title>, and the snippet often from your meta description. Both are cut to fit the screen, so a long title ends in "..." before the words that matter.

The preview draws both at Google's sizes and measures them in pixels. Wide letters such as W and M take more room than i and l, which is why a character count alone can mislead.

Why the title and description matter

The title is the biggest thing people see before they choose a result. A clear one that says what the page is and who it is for gets more clicks from the same position. The description doesn't change rankings, but it is the sales line under the title, and Google uses it when it matches the search well.

How to write a good pair

• Lead with what the page is about, in the words people search: "Dentist in Kothrud, Pune" before your brand name.
• Keep the title under about 600 pixels on desktop. That is roughly 50 to 60 characters.
• Write a description of one or two plain sentences, about 120 to 155 characters: what you offer, where, and one reason to choose you.
• Give every page its own pair. Repeated titles make Google pick its own.
• Skip keyword lists and ALL CAPS. Google may rewrite titles that look stuffed or shouty.

Google can still rewrite them

Google rewrites titles and snippets when it thinks another line on the page answers the search better. You can't stop that, but a clear, accurate title that matches the page's main heading is rewritten much less often.

Updated 22 October 2026.